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Daniel McGowan

I am an experienced marketer and university educator expanding my practice into game development, production and research. My background spans digital strategy, websites, content, client services, teaching and multidisciplinary project work. I am particularly interested in roles where creative development, audience understanding and project leadership overlap.

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Experience

Sessional Academic
2019 - Present
  • Tutorial and workshop delivery

  • Assessment and learning-material design

  • Practical, industry-focused teaching

  • Student feedback and support

  • Design-thinking facilitation

  • Presentation and group facilitation

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Marketing and Digital Strategy
2016 - 2026
  • Multi-channel marketing strategy

  • Google, Meta and LinkedIn advertising

  • Website and content strategy

  • Analytics and campaign reporting

  • CRM and marketing automation

  • Client and stakeholder management

Games and Interactive Environment
2022 - Present
  • Game production and planning

  • Game and systems design

  • UI and player communication

  • Level and environmental design

  • Gameplay prototyping

  • Unity, Unreal Engine and GDevelop

Research
2026 – 2028
  • Research design and data collection

  • Data analysis and visualisation

  • Academic writing and presentations

  • Research posters

  • Games education and career-pathway analysis

Education

Queensland University Of Technology
Bachelor of Games
and Interactive Environments
2023 – 2026
  • Design and development in Unity, Unreal Engine and GDevelop

  • Production and coordination of multidisciplinary game projects

  • Gameplay systems, UI, level design and player experience

  • AI development using Blueprints and behaviour trees

  • Rapid prototyping, game jams, playtesting and iteration

  • Lighting, post-processing and visual presentation

Queensland University Of Technology
Graduate Certificate in
Data Analytics
2020 - 2023
  • Data collection, analysis and interpretation

  • Data visualisation and reporting

  • Use of analytical tools including Tableau, Python and R

  • Communicating findings to business and professional audiences

  • Applying data to decision-making and strategy

Queensland University Of Technology
Bachelor of Business
2027 - 2028
  • Marketing strategy, consumer behaviour and audience research

  • Brand development, positioning and communications

  • Market research, campaign planning and performance analysis

  • Business fundamentals including management, strategy and operations

  • Team collaboration, presentations and stakeholder communication

  • Leadership and networking through QUT Quidditch and AMPed

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