Daniel McGowan
I am an experienced marketer and university educator expanding my practice into game development, production and research. My background spans digital strategy, websites, content, client services, teaching and multidisciplinary project work. I am particularly interested in roles where creative development, audience understanding and project leadership overlap.
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Experience
Sessional Academic
2019 - Present
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Tutorial and workshop delivery
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Assessment and learning-material design
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Practical, industry-focused teaching
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Student feedback and support
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Design-thinking facilitation
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Presentation and group facilitation
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Marketing and Digital Strategy
2016 - 2026
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Multi-channel marketing strategy
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Google, Meta and LinkedIn advertising
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Website and content strategy
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Analytics and campaign reporting
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CRM and marketing automation
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Client and stakeholder management
Games and Interactive Environment
2022 - Present
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Game production and planning
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Game and systems design
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UI and player communication
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Level and environmental design
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Gameplay prototyping
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Unity, Unreal Engine and GDevelop
Research
2026 – 2028
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Research design and data collection
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Data analysis and visualisation
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Academic writing and presentations
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Research posters
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Games education and career-pathway analysis
Education
Queensland University Of Technology
Bachelor of Games
and Interactive Environments
2023 – 2026
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Design and development in Unity, Unreal Engine and GDevelop
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Production and coordination of multidisciplinary game projects
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Gameplay systems, UI, level design and player experience
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AI development using Blueprints and behaviour trees
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Rapid prototyping, game jams, playtesting and iteration
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Lighting, post-processing and visual presentation
Queensland University Of Technology
Graduate Certificate in
Data Analytics
2020 - 2023
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Data collection, analysis and interpretation
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Data visualisation and reporting
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Use of analytical tools including Tableau, Python and R
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Communicating findings to business and professional audiences
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Applying data to decision-making and strategy
Queensland University Of Technology
Bachelor of Business
2027 - 2028
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Marketing strategy, consumer behaviour and audience research
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Brand development, positioning and communications
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Market research, campaign planning and performance analysis
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Business fundamentals including management, strategy and operations
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Team collaboration, presentations and stakeholder communication
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Leadership and networking through QUT Quidditch and AMPed
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